© Ashton Schofield 2019

You Need Water started as an ad campaign in my last year of college. I was trying to find a happy medium between hitting criteria, while also respecting my current beliefs concerning consumerism.

Reasons for continuing this project include our habits concerning single-use plastics, the rising cost of water, its inconsistent accessibility, and the necessity of consuming clean water to live considerably healthier lives.

For more info, see: Ontario government proposing ban on single-use plastics by Allison Jones.


We have stickers!

Fifty were printed and are now in the process of being given to friends, family, and whoever else might be interested in having one.

If you’ve placed one and would like to document your part in the project, please send me an image and I’ll add it below!